Impact Campaign: Film, Interactive Book, Radio, OOH
Impact Campaign: Film, Interactive Book, Radio, OOH
Directed by Ademus
As the Syrian refugee debate raged on, the only voices we didn’t hear were those of the more than 8 million children whose lives were torn apart by the war. Refugee children told us their stories, and we turned them into fairy tales - but without happy endings - to give the world a new point of view, and remind people that some stories were never meant for children.
The campaign quickly spread across the world to over 176 countries to more than half a billion people.
LIA
Gold - Branded Entertainment
Gold - TV/Cinema
Silver - Production & Post Production
Cannes Lions
Grand Prix for Good
Gold - Cyber
Silver - Film Craft
Bronze - Film
Bronze - Entertainment
Clio
Silver - Branded Entertainment
Silver - Audio
Bronze - Integrated
Bronze - PR
Bronze - Audio
Brand Film Festival
Grand Prix
D&AD
Wood - Creativity for Good
Wood - Branded Content
Fast Company
Finalist - World Changing Ideas
Radio Mercury
Best PSA Winner
One Show
Gold - Cross Platform
Bronze - Film
Bronze - Branded Entertainment
Bronze - Interactive
New York Festival
Bronze
President Obama Call to Action